AUTOMATE

Solutions Directory & Automation

• Developer Profiles:
• Rich profiles on all developers
• Engage developers to manage their own profiles
• Solution Profiles & Directory
• Developers submit and manager solution profiles: overviews, snapshots, demos and links to “Get Now”
• Encourages collaborative solutions, selling
• Workflow and Admin Tools
• Ensure proper approval before publication
• Immediate visibility into financials and initiatives around developers solutions
• Single Sign-on
• Developers join via Palm’s PDN Portal
• no new password to remember

Device Allocation Database and Web Site

• Enhancements to database and web site created in 2005:
• E-mail notifications work flows
• Enhanced database schema
• Working with 4 "mini-releases"

PartnerPath

• Designed and delivered a global portal solution to meet their needs in less than 6 weeks
• Secure and customized to Phoenix corp. standards with
• Self-service user registration and access approval
• Resource library
• Available in 14 countries

"We selected PartnerPath for its rapid-implementation time and modular approach which allows us to provide additional functionality to partners as we continue to mature our program."

-- Senior Director, Global Field Marketing at Phoenix Technologies

Globalization

• Design and implement strategy to globalize Mercury Confidential into one single site along with assisting Mercury in planning and approach for short-term and long-term for the MC site
• By leveraging best practices and exiting knowledge of Mercury’s partner programs were able to identify viable alternatives for Mercury to achieve their organizational goals

Alliance Directory

• Redesign and enhance Mercury’s Alliance Directory to provide a positive experience to end-user customers
• Implement enhancements that improve search capability, accuracy of partner information and a focused directory will simplify the process of match an interested end-user customer with a qualified partner

"Amazon Consulting thoroughly understood our partner program and effectively implemented a world-class partner portal because they understood our needs, culture and our partners."

-- Vice President, Alliances at Mercury

Partner Portal Development

• Designed and implemented a custom partner portal -- from designing the overall structure through the creation of content -- and including graphic design, database development, definition of workflow processes, and HTML coding.
• Implemented partner profile, resource library, software ordering and opportunity tracking modules
• Developed a content management solution to ease the posting of materials
• Created a partner bulletin board system to facilitate and encourage partner collaboration
• Designed an automated application and selection workflow to evaluate and engage new partners
• Conducted Channel Boot Camp educational session for 30 employees

"Working with Amazon Consulting was more like having an extension of our own internal team versus the typical "un-attached" consulting firm feeling. They thoroughly understood our partner program and effectively developed a world-class partner portal because they understood our needs, culture, and our partners...ultimately creating higher value for both us and our partners."

-- Vice President, Alliances at Mercury

Partner Portal Adoption Campaign

• Increased adoption of partner portal with internal teams and partner community through awareness, education and incentive activities
• Achieved 75% usage rates
• Increased partner engagement effectiveness 300%

Partner Portal Functionality Development

• Create a portal functionality plan by identifying partner and industry pain points and best-in-class providers of partner portals
• Identify Trend Micro’s pain points by surveying all partners and through in-depth focus groups
• Develop best-in-class partner portal benchmark, and evaluated business process and functionality, partner visibility and satisfaction, as well as all technologies leveraged