Implementation Practices

While making the right planning decisions may be the toughest part of starting a new partner initiative, keeping the all the program elements moving forward after launch can be often be more difficult and time consuming.

No matter your organization's size or focus, you probably face questions about staffing channel functions. When to hire, who to hire, when to outsource, who to trust...

Amazon Consulting's team of seasoned channel consultants can help you move forward. Whether as on-site dedicated channel staff members or as part time project experts working remotely, our professionals are uniquely skilled at driving plans to completion on time and with a creative flair. Our clients trust us to craft channel ready sales and marketing tools and materials, execute partner programs and fill-in for your team during times of transition.

Although our services are customized to each client's needs, here are some examples of the types of services we provide.

  • Program Tools and Material Development

    Customized marketing materials that will get noticed

    Over years of experience working with hundreds of industry's leading partnering organizations, Amazon Consulting has a deep understanding of the critical elements that comprise a partner tool kit and the expertise to develop the materials for you.
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  • Outsourced Marketing Professionals

    Quickly scale without long-term headcount investment

    Today's business environment requires companies to operate on lean budgets even though channel operations responsibilities are growing. Increasingly, we are asked by our clients to "step-in" and assist bringing projects to completion, or to fill vacant roles (while recruiting for permanent positions). Whether it's 60, 90, 120 days or more, we are able to provide our clients with project-based channel professionals
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  • Co-Marketing Services

    Boost revenues and partner satisfaction by proactively providing expert marketing resources

    Want to improve your MDF utilization rates? Tired of your partners not using the resources you provide generate demand for your solutions? The vast majority of MDF and Co-Op funds are not utilized for a number of reasons. Amazon Consulting's co-marketing services can help you get the most out of your business development programs.
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August Webinar:
Six Steps to Building an Effective Partner Portal
Wednesday, August 20th, 11am - 12pm Pacific
The effectiveness of a vendor's Partner Portal is one the most important criteria measured by VAR Business for their Annual Report Card ranking of vendors each year. Providing partners with a secure, robust and easy-to-use online tool cannot only make you easier to work with, but also simplify the job of communicating with your partners. Learn the six steps to deploying an effective partner extranet in your organization through 'partner centric' design strategies and best practice examples. More >

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