Marketing Automation System

Maximize the impact of your marketing funds.

Tour PartnerPath: Marketing Automation System

Give your partners a performance advantage by making it easier for them to create breakthrough marketing campaigns. With PartnerPath, your partners can customize, track, and execute effective campaigns. With robust management tools, you can allocate marketing funds, track usage, processes claims and assess your ROI.

Explore other aspects of Marketing Automation:
Marketing Development Funds Manager | Marketing Activity Catalog

Upcoming Events >

Elevate the Impact of Your Partnerships
Thursday, March 24, 2010, 11:00 AM (Pacific)
March Webinar: Is your organization channel Tolerant or Reliant on partners, or partnering Centric? Are you a partnering Novice or Accomplished? We will discuss the characteristics, challenges and initiatives for growth at each stage of partner maturity.

Join us to learn from these companies how to elevate the impact of partnering in your organization.
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Industry News >

IBM Releases Details of CFO Study
On March 2, IBM announced the findings of a major new study of over 1,900 Chief Financial Officers (CFOs) and senior finance executives from 81 countries and 35 industries, worldwide, which reveals that more than 60 percent of CFOs plan major changes to respond to the new economic climate. The 2010 Global CFO Study executive summary, videos of interviews with top CFOs, and a download of the full report are available at the link below.
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