Marketing Development Funds (MDF) Management
Increase demand generation activities through effective management of MDF dollars. PartnerPath reduces the administrative burden of accruing and allocating funds, and processing pre-approval and claim forms.
- Flexible Accrual Settings. Do you provide MDF or Co-Op funds to partners? No problem - PartnerPath can manage both programs. You can accrue funds directly into a partner's co-op account or create MDF buckets that require partners to request funds.
- Turn-Key Processes. Partners can request funds, receive status notifications and claim reimbursements in one turn-key system. PartnerPath workflow tools notify partners when they have successfully submitted pre-approval requests, and also notify internal approvers of new requests. Partners can upload supporting documentation such as receipts, copies of ads or other supporting documentation to reduce reimbursement time.
- MDF Usage Reporting. Know your spent, available and expiring funds - PartnerPath tracks the pending, approved and closed marketing activities through on-demand reports. Easy-to-use reports also help you to track the ROI of past partner MDF activity, allowing you to determine which activities and which partners are the most productive.
